Initial Innovation Diagnostic

(Analysis, Synthesis, Assessment; Interpretation, Implications; Recommendations)

Marketing Research - Draw fresh insights and discern implications from existing marketing research and behavioral data.
Innovation Processes and Practices – Evaluate the processes, methods and checkpoints used to develop, test, refine and launch new products and services.

Follow-On Services

Plan and Manage New Marketing Research - Plan and manage research that will go more deeply and broadly to address knowledge gaps and uncover target customer needs and wants.

Facilitate Collaborative Ideation Session - Draw salient insights from marketing research, customer data and competitor analysis and facilitate outcomes-driven ideation sessions.

Partner in Developing New Product/Service Concepts and Prototypes - Help develop, refine, evaluate, test and launch new products and services.

Strengthen Innovation Process and Improve Time to Market - Enhance innovation and new product and service concept development and testing.

Contact us to explore how we may be able to help you.